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Insights That Impact
Dealer Business Outcomes

A Proven Blueprint for Getting More Value From Your Digital Marketing

Watch DJ Sardana’s NAMAD Conference session and discover actionable strategies for dealer growth. Learn how to build true agency partnerships, ensure transparency in ad spend, and drive sales with relationship-driven digital marketing. Don’t miss these 5 must-know takeaways for automotive dealers!
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Beyond Keywords: How Semantic Coverage Wins the Automotive AI Search Game

Car dealers looking to earn placements in Google’s AI Overviews need to consider semantic coverage an essential part of their automotive AI search strategy.
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More Than Cars at NAMAD 2025 with DJ Sardana

Discover behind-the-scenes insights from the NAMAD Annual Conference in this exclusive More Than Cars x ASOTU video. Hear DJ Sardana’s inspiring automotive journey, his impact at C-4 Analytics, and candid advice for building lasting dealer partnerships. Watch now!
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Marketing that Moves! with Car Guy Coffee

See C-4 Analytics and Car Guy Coffee for automotive marketing insights, real-world dealer strategies, and digital tactics to boost sales and market share.
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Is Your Dealership's Digital Ad Data Truly Secure?

Worried about a security breach? Ask your provider these 5 questions to protect your dealership's data and assets.
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How Auto Dealers Can Win in AI Overviews: Insights from a 151-Dealership Study

C-4 Analytics studied 151 dealership domains to uncover how Google’s AI Overviews impact automotive SEO. Learn what triggers citations and how dealers can win.
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How AI Predicts Your Next 90 Days of Car Sales

Discover how AI can forecast your next 90 days of sales, align inventory, and optimize marketing. Learn how a Chevy dealer increased sales 18%.
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The Death of Vanity Metrics: Why Dealers Must Stop Chasing Clicks

Replace vanity metrics with KPIs that matter. See how one dealer group cut CPA and grew market share by tracking sales-focused marketing metrics.
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Inventory Conquesting: Stealing Sales from Your Competitor’s Back Lot

Turn competitor inventory into your buyers. Use conquest tactics, real-time tracking, and targeted ads to win sales before your rivals do.
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Webinars, Case Studies, and More From the Experts at C-4 Analytics

C-4 Analytics takes pride in employing, training and empowering true automotive marketing experts. The insights our team offers don’t just keep dealers in the know; they help our partners make informed business decisions and stay ahead of emerging trends. 

Browse our webinars, case studies, market analyses and thought leadership pieces to become a leader in your market.