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Insights That Impact
Dealer Business Outcomes

Four AI Search Lessons from DealerConnect25

After speaking at DealerConnect2025, Ben Carsley offers four big takeaways for dealers looking to use AI to improve their performance in SEO and AI Search.
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AI-Driven Media Strategy Delivers Lower Costs and Higher Sales for Ford Dealer

See how a Ford dealer achieved a 32% increase in new vehicle sales and cut cost-per-unit by implementing a responsive, AI-powered media strategy with C-4 Analytics.
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The Importance of Digital Marketing for Today’s Auto Dealer

Learn why digital marketing matters for auto dealers in 2025–2026. Attract buyers, boost leads, and help your dealership grow with proven online strategies
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Generating and Capturing Demand on the Car-Buyer Journey with Microsoft Video

Stop guessing where to spend your ad budget. Learn how to use Microsoft's unique video and audience solutions to attract high-value, in-market car shoppers and prove ROI
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Email Optimization Helps CDJR Dealer Stand Out In Increasingly Competitive Market

Discover how C-4 Analytics helped a CDJR dealer achieve a 200% lead increase and a 24% conversion boost with strategic email marketing optimization.
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Auto Buyer Insights: The Data-Driven Playbook for Dealers This Holiday Season

Get the latest Q4 insights from C-4 Analytics' Quarterly Consumer Intent Survey (QCIS). Discover how dealerships win by focusing on affordability, clarity, and convenience.
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C-4 Analytics Named Finalist in the 2025 Microsoft Advertising Partner Awards, Honored for Omnichannel Excellence

C-4 Analytics has been named a finalist for the 2025 Microsoft Advertising Partner Awards, recognized for Omnichannel Excellence in digital marketing with North Park Subaru of San Antonio. Discover our industry-leading work and commitment to dealer success.
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Strategic Google Ads Management Drives 300%+ Click Growth

Learn how C-4 Analytics helped four dealer clients drop their average cost per conversion by 64% and grow weekly clicks from Google Ads by over 300%.
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Phase 1 Digital Overhaul Drives 70% Drop in Cost Per Lead, 60% Growth in Website Leads

Learn how a comprehensive digital marketing overhaul helped a mid-sized GM dealership in a competitive market drop its cost per lead by 70% and grow website leads by 60%.
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Webinars, Case Studies, and More From the Experts at C-4 Analytics

C-4 Analytics takes pride in employing, training and empowering true automotive marketing experts. The insights our team offers don’t just keep dealers in the know; they help our partners make informed business decisions and stay ahead of emerging trends. 

Browse our webinars, case studies, market analyses and thought leadership pieces to become a leader in your market.