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Insights That Impact
Dealer Business Outcomes

What Dealers Actually Want From Digital Marketing in 2026

What do dealers across North America actually want from digital marketing in 2026? C-4 Analytics surveyed hundreds of dealers to find out. Get the full report.
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Beyond the Click: Scaling Dealership Sales with Amazon Ads

Join C-4 Analytics and Amazon Ads on March 4th to master full-funnel dealership advertising. See how the new FordDirect partnership and NADA 2026 insights are turning Prime Video and Amazon Garage data into verified vehicle sales.
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5 Major Takeaways from NADA 2026, and What Smart Dealers Will Do Next

NADA 2026 shifted from hype to discipline. Discover 5 major takeaways on AI integration, profitability resets, and why smart dealers are choosing precision over volume.
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Shifting Gears: The New Auto Buying Journey on TikTok

C-4 Analytics' Art Pier joins TikTok’s live stage at NADA 2026 to discuss how dealers can leverage TikTok for full-funnel performance and measurable ROI.
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Solving 3 Problems Reduces Ad Spend by 31%

Unlock sales growth and share by overcoming the product, fragmentation, and strategic planning problems that hold back 95% of dealers.
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C-4 Analytics Named a TikTok Badged Channel Sales Partner!

C-4 Analytics is named a TikTok Badged Channel Sales Partner, becoming the first in automotive to join TikTok’s Marketing Partners Program. This designation empowers dealerships with direct access to advanced TikTok ad solutions, creative strategy, and data-driven campaign support. Meet us with TikTok at NADA 2026, Booth #4851W.
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Automotive Marketing Strategy: How a Top Dealer Partnered for 10 Years of Growth [VIDEO]

Discover how All American Auto Group broke free from cookie-cutter marketing and achieved nearly a decade of success with C-4 Analytics. Watch their testimonial video and see how innovative, exclusive digital strategies drive real dealership growth.
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2026 Auto Buyer Trends: How Fragmented Journeys, AI Research and Digital Trust Are Reshaping the Path to Purchase

Discover how fragmented journeys, AI research, and digital trust are reshaping the auto industry. Download the C-4 Analytics 2026 QCIS Report to see the data driving the future of car buying.
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A True Extension of the Team: Dealership Marketing Success With C-4 Analytics [VIDEO]

See how Christine Addis’ team accelerates growth with C-4 Analytics as a true dealership marketing partner. Watch the video for real results, actionable insights, and teamwork that sets you apart.
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Webinars, Case Studies, and More From the Experts at C-4 Analytics

C-4 Analytics takes pride in employing, training and empowering true automotive marketing experts. The insights our team offers don’t just keep dealers in the know; they help our partners make informed business decisions and stay ahead of emerging trends. 

Browse our webinars, case studies, market analyses and thought leadership pieces to become a leader in your market.