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Insights That Impact
Dealer Business Outcomes

How Auto Dealers Can Win in AI Overviews: Insights from a 151-Dealership Study

C-4 Analytics studied 151 dealership domains to uncover how Google’s AI Overviews impact automotive SEO. Learn what triggers citations and how dealers can win.
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How AI Predicts Your Next 90 Days of Car Sales

Discover how AI can forecast your next 90 days of sales, align inventory, and optimize marketing. Learn how a Chevy dealer increased sales 18%.
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The Death of Vanity Metrics: Why Dealers Must Stop Chasing Clicks

Replace vanity metrics with KPIs that matter. See how one dealer group cut CPA and grew market share by tracking sales-focused marketing metrics.
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Inventory Conquesting: Stealing Sales from Your Competitor’s Back Lot

Turn competitor inventory into your buyers. Use conquest tactics, real-time tracking, and targeted ads to win sales before your rivals do.
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The Pump-In/Pump-Out War: How to Win the Battle for Market Share

Learn how to track pump-in/pump-out data, defend your PMA, and launch targeted conquest campaigns to win back sales and grow market share in 2025.
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From Clicks to Keys: Turning Digital Traffic Into Real-World Sales

Most dealers lose 70% of shoppers between website clicks and sales. Discover proven tactics to turn digital traffic into real-world deals and higher ROI.
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The 31% Solution: How Top Dealers Slash Ad Costs

Discover how leading dealerships cut ad spend by 31% and boost sales with transparent budgets, targeted campaigns, and real-time data. Efficiency wins.
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The Death of Generic Marketing: Why Dealers Who Don’t Customize Will Lose in 2025

Discover why generic marketing is killing dealer ROI and how personalization, hyper-local targeting, and custom creative are the keys to winning in 2025.
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Greenway Ford Achieves No. 1 New Car Volume Growth Among Top 100 Ford Dealers

Learn how C-4 Analytics helped Greenway Ford achieve the highest new car volume growth among the top 100 Ford dealers with an aggressive, full-funnel strategy.
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Webinars, Case Studies, and More From the Experts at C-4 Analytics

C-4 Analytics takes pride in employing, training and empowering true automotive marketing experts. The insights our team offers don’t just keep dealers in the know; they help our partners make informed business decisions and stay ahead of emerging trends. 

Browse our webinars, case studies, market analyses and thought leadership pieces to become a leader in your market.