Geo-Targeted Search Drove 76% of Conversions for a British Columbia Honda Dealer
A British Columbia Honda dealer rebuilt paid search around the communities its buyers come from. Geo-targeted search drove 76% of conversions.
Town Campaigns Doubled an Ontario Dealer's Search Share Beyond Its Home Market
An Ontario used-car dealer built separate search campaigns for two nearby towns and won about twice the search share it holds in its home market.
C-4 Analytics Recognized as a 2026 Inc. Power Partner Award Winner
C-4 Analytics is a 2026 Inc. Power Partner Award winner, recognized for measurable impact on the vehicles sold and market share of the dealers it serves.
Q4 2026 Auto Buyer Trends: Holiday Shoppers Saved Up and Set Limits
C-4 Analytics’ Q4 2026 QCIS explores purchase intent, used-car interest and holiday shopping trends to help dealers reach value-conscious buyers.
How One Ford Dealer Boosted AI Visibility, Increased Traffic from AI Sources & Sold More New Vehicles
Learn how a Pennsylvania Ford dealer used AEO strategy to boost their visibility on AI platforms, increase their traffic from AI Sources and sell more new vehicles.
Intro to AI Search for Auto Dealers: Automotive SEO, AEO & GEO
Learn what automotive SEO, AEO and GEO mean, how they work, how to measure success in AI search, and how to combat common AI visibility upsells.
California CARS Act Ad Rules for Dealers
California's CARS Act (SB 766) takes effect October 1, 2026. See what it requires in dealer ads, from total price to add-ons and payment offers.
The Stellantis Marketing Covenant: 6 Details CDJR Dealers Should Know
A practical guide to the Q4 2026 Stellantis Marketing Covenant for CDJR dealers: correction windows, keyword rules, DAP funds, pricing and strikes.
AI Is Everywhere in Automotive Marketing. Here Is How It Should Really Be Used.
Every vendor claims AI. Most dealers can't tell what it's actually doing in their campaigns. Here's what AI in automotive marketing really looks like.