Considering Organic Growth Beyond Google Search | Takeaways from MozCon 2025
Christine Hayes reflects on MozCon 2025 themes such as the importance of enhancing SEO strategy with multiplatform organic search and brand-led marketing.
The Pasta Parallel: Why Automotive Marketing Needs a Strategy Built for Motion
Tariffs, incentives, and interest rate shifts are the new market disruptions for dealers. Learn how to stop reacting to the market and start modeling the future with data.
The Human Side of AI Search | Takeaways from MozCon 2025
Greg Vellante provides lessons learned from MozCon 2025, and why being human in your dealership marketing matters more than ever in the rise of AI search.
Four AI Search Lessons from DealerConnect25
After speaking at DealerConnect2025, Ben Carsley offers four big takeaways for dealers looking to use AI to improve their performance in SEO and AI Search.
AI-Driven Media Strategy Delivers Lower Costs and Higher Sales for Ford Dealer
See how a Ford dealer achieved a 32% increase in new vehicle sales and cut cost-per-unit by implementing a responsive, AI-powered media strategy with C-4 Analytics.
The Importance of Digital Marketing for Today’s Auto Dealer
Learn why digital marketing matters for auto dealers in 2025–2026. Attract buyers, boost leads, and help your dealership grow with proven online strategies
Generating and Capturing Demand on the Car-Buyer Journey with Microsoft Video
Stop guessing where to spend your ad budget. Learn how to use Microsoft's unique video and audience solutions to attract high-value, in-market car shoppers and prove ROI
Email Optimization Helps CDJR Dealer Stand Out In Increasingly Competitive Market
Discover how C-4 Analytics helped a CDJR dealer achieve a 200% lead increase and a 24% conversion boost with strategic email marketing optimization.
Auto Buyer Insights: The Data-Driven Playbook for Dealers This Holiday Season
Get the latest Q4 insights from C-4 Analytics' Quarterly Consumer Intent Survey (QCIS). Discover how dealerships win by focusing on affordability, clarity, and convenience.