The Death of Generic Marketing: Why Dealers Who Don’t Customize Will Lose in 2025
Discover why generic marketing is killing dealer ROI and how personalization, hyper-local targeting, and custom creative are the keys to winning in 2025.
Managing Market Shifts: How Fixed Ops & Pre-Owned Will Drive Dealer Success in 2025
Discover actionable, data-driven tactics from the latest C-4 Analytics webinar to help your dealership dominate across pre-owned retail and fixed-ops.
The Visual and Intelligent Edge: Video and AI Will Drive the Future of Automotive Engagement
How are video advertising and AI search transforming automotive digital marketing? C-4 Analytics’ consumer research offers key insights for dealers.
Why Attribution Matters: Unlocking ROI in Your Automotive Marketing Spend
Discover how dealerships can unlock true ROI with accurate attribution. Learn to track touchpoints, optimize spend and make data-driven decisions.
Assessing True Vendor Performance: Marketing vs. the Market
Are your vendors driving leads through marketing or just riding the market wave? Learn how to assess the true performance of automotive marketing vendors.
Decoding the 2025 Automotive Consumer: Navigating Price Sensitivity and the Evolving Path to Purchase
How is today’s economic landscape impacting auto consumer sentiment? C-4 Analytics’ data reveals insights around price sensitivity and shifting brand loyalty.
Building Beyond Tariffs: Sustainable Digital Marketing Strategies for Automotive Dealers
Learn how C-4 Analytics helps dealerships build sustainable digital marketing strategies while the buzz around tariffs is disrupting the auto industry.