The Pasta Parallel: Why Automotive Marketing Needs a Strategy Built for Motion
Tariffs, incentives, and interest rate shifts are the new market disruptions for dealers. Learn how to stop reacting to the market and start modeling the future with data.
The Human Side of AI Search | Takeaways from MozCon 2025
Greg Vellante provides lessons learned from MozCon 2025, and why being human in your dealership marketing matters more than ever in the rise of AI search.
Four AI Search Lessons from DealerConnect25
After speaking at DealerConnect2025, Ben Carsley offers four big takeaways for dealers looking to use AI to improve their performance in SEO and AI Search.
The Importance of Digital Marketing for Today’s Auto Dealer
Learn why digital marketing matters for auto dealers in 2025–2026. Attract buyers, boost leads, and help your dealership grow with proven online strategies
Auto Buyer Insights: The Data-Driven Playbook for Dealers This Holiday Season
Get the latest Q4 insights from C-4 Analytics' Quarterly Consumer Intent Survey (QCIS). Discover how dealerships win by focusing on affordability, clarity, and convenience.
A Proven Blueprint for Getting More Value From Your Digital Marketing
Watch DJ Sardana’s NAMAD Conference session and discover actionable strategies for dealer growth. Learn how to build true agency partnerships, ensure transparency in ad spend, and drive sales with relationship-driven digital marketing. Don’t miss these 5 must-know takeaways for automotive dealers!
Beyond Keywords: How Semantic Coverage Wins the Automotive AI Search Game
Car dealers looking to earn placements in Google’s AI Overviews need to consider semantic coverage an essential part of their automotive AI search strategy.
More Than Cars at NAMAD 2025 with DJ Sardana
Discover behind-the-scenes insights from the NAMAD Annual Conference in this exclusive More Than Cars x ASOTU video. Hear DJ Sardana’s inspiring automotive journey, his impact at C-4 Analytics, and candid advice for building lasting dealer partnerships. Watch now!
Marketing that Moves! with Car Guy Coffee
See C-4 Analytics and Car Guy Coffee for automotive marketing insights, real-world dealer strategies, and digital tactics to boost sales and market share.