Blog Post by C-4 Analytics
The Visual and Intelligent Edge: Video and AI Will Drive the Future of Automotive Engagement
How are video advertising and AI search transforming automotive digital marketing? C-4 Analytics’ consumer research offers key insights for dealers.
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Revving Up Success: Strategic Targeting Unlocks Pre-Owned Inventory Potential
Learn how C-4 Analytics helped a Tennessee Nissan dealer replenish their pre-owned inventory and generate new leads through a highly targeted digital marketing campaign.
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The Road Ahead: Key Insights for Pre-Owned, Fixed Ops, and Consumer Engagement
Learn how consumer behavior and market dynamics impact your pre-owned and fixed ops strategies. Our auto marketing experts will help you own your market.
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Why Attribution Matters: Unlocking ROI in Your Automotive Marketing Spend
Discover how dealerships can unlock true ROI with accurate attribution. Learn to track touchpoints, optimize spend and make data-driven decisions.
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From Click to Car Bay: How AI-Fueled Optimization Turned Measurement Challenges Into Operational Growth
Learn how C-4 Analytics deployed AI-fueled optimizations to lower CPA and drive online service appointments for one leading Chevy dealership.
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Winning Zip Codes With AI: How Google Ads Helped a Volkswagen Dealership Capture Market Share and Lower Costs
Learn how C-4 Analytics helped one Volkswagen dealership capture market share and lower CPA through AI-backed zip code-specific paid media targeting.
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Assessing True Vendor Performance: Marketing vs. the Market
Are your vendors driving leads through marketing or just riding the market wave? Learn how to assess the true performance of automotive marketing vendors.
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SEO Overhaul Drives Conversions for CT Nissan Dealership
Learn how C-4 Analytics helped one Nissan dealership drive more form submissions and leads through SEO strategy and optimized content creation.
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A Data-Focused Look at 2025 and Beyond
Join C-4 Analytics’ automotive marketing experts as they break down the biggest trends shaping automotive retail in 2025. Stay ahead in an evolving market.
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