Content by C-4 Analytics
From Click to Car Bay: How AI-Fueled Optimization Turned Measurement Challenges Into Operational Growth
Learn how C-4 Analytics deployed AI-fueled optimizations to lower CPA and drive online service appointments for one leading Chevy dealership.
Winning Zip Codes With AI: How Google Ads Helped a Volkswagen Dealership Capture Market Share and Lower Costs
Learn how C-4 Analytics helped one Volkswagen dealership capture market share and lower CPA through AI-backed zip code-specific paid media targeting.
Assessing True Vendor Performance: Marketing vs. the Market
Are your vendors driving leads through marketing or just riding the market wave? Learn how to assess the true performance of automotive marketing vendors.
SEO Overhaul Drives Conversions for CT Nissan Dealership
Learn how C-4 Analytics helped one Nissan dealership drive more form submissions and leads through SEO strategy and optimized content creation.
A Data-Focused Look at 2025 and Beyond
Join C-4 Analytics’ automotive marketing experts as they break down the biggest trends shaping automotive retail in 2025. Stay ahead in an evolving market.
Decoding the 2025 Automotive Consumer: Navigating Price Sensitivity and the Evolving Path to Purchase
How is today’s economic landscape impacting auto consumer sentiment? C-4 Analytics’ data reveals insights around price sensitivity and shifting brand loyalty.
Content Overhaul Drives Goal Completions for CT Dealer Group
Learn how C-4 Analytics leveraged on-site content creation and optimization to help one Connecticut dealer group drive finance-related traffic.
Building Beyond Tariffs: Sustainable Digital Marketing Strategies for Automotive Dealers
Learn how C-4 Analytics helps dealerships build sustainable digital marketing strategies while the buzz around tariffs is disrupting the auto industry.
Winning Votes & Views: Video Advertising for Dealerships During the Political Season
Explore how dealerships can navigate political season advertising with expert video tactics. Learn audience targeting, platform trends and how to drive engagement.