Sometimes You Gotta Be Your Own Plow Guy
Stop waiting for a conflicted vendor to bring you ideas. Learn how to use your OEM reports to solve your own sales and marketing problems and get ahead of the competition.
Opportunity in Chaos: Winning Social Media Strategies for 2022
Car buying has changed. Learn how to use social media to explain custom orders, reservations, and pre-orders to shoppers. Win sales, orders, and market share now.
News - Toyota Making Up for Lost Production
With Toyota back at full production, dealers have a unique chance to capture market share. Leverage fresh inventory and digital strategy to drive sales.
Data-Driven Video: Fuel for a Full Funnel
Unlock high-ROI video campaigns. Learn how C-4 Analytics and Effectv use household data to combine live TV's power with digital's precision across the entire buyer journey.
Building Market Share Without Inventory
There is no inventory crisis—it's a new business model. Learn C-4 Analytics' strategies to leverage custom orders, inbound units, and modern marketing to increase market share.
Your Secret Weapon to Winning Market Share In a Volatile Market
Dealers are being double-crossed. Learn how C-4 Analytics uses OEM reports to uncover conflicts, expose market gaps, and deploy a hyper-targeted plan to win your sales territory.
Reality Check: Who's the Chump? Digital Vendor Expectations vs. Reality
Dealers are unhappy with their vendors, but why? Rob Stoesser and Laurie O'Brien analyze the product company model to reveal if your goals and your vendor's goals are truly aligned.
Your Guide To Creating Better Experiences For Today’s Auto Shoppers
Top marketing tactics are dead. Learn how C-4 Analytics revives your online presence with UX/UI best practices, building consistency, and optimizing your email strategy for conversions.
Dealer Profits To The Moon! What WallStreetBets Can Teach Us About The Inventory Shortage
Dealers are making a massive mistake. Learn how C-4 Analytics uses data and a WallStreetBets strategy to help you maximize profits, acquire used inventory, and crush the competition.