Content by Trevor Spiro, VP of Performance Media
Paid Search in the AI Era: The Tactical Playbook
AI didn't kill Paid Search for dealers: it evolved it. Your ads can now appear inside AI answers, if your account is built for it. Here's the playbook.
Microsoft Pivots and Changes the Search Marketing Landscape
Discover how the new Bing search engine with ChatGPT and Microsoft's full ad suite are changing automotive marketing. Learn how to leverage these tools for greater reach and efficiency.
ROI to Be Thankful For: Which Inventory Listing Is Best For You?
Simplify digital marketing concepts with this webinar. Learn about marketing's core purpose, the two main strategies, and how to have more effective conversations with your marketing partners.
Maximizing Your Marketing Funnel With Google's New Campaign Types
Demystify Google's newest ad campaigns. Learn how to leverage Vehicle Ads, Video Action, Discovery, and Performance Max to create a full-funnel strategy that captures conversions and drives sales.