Content by C-4 Analytics
How AI-Powered Google Ads Helped a VW Dealer Win Market Share
A VW dealership grew leads 57% and cut cost per lead 40% quarter over quarter after C-4 Analytics deployed AI-powered, zip code-level Google Ads targeting.
Assessing True Vendor Performance: Marketing vs. the Market
Are your vendors driving leads through marketing or just riding the market wave? Learn how to assess the true performance of automotive marketing vendors.
CT Nissan Dealer Grows Form Submissions 271% with SEO Keyword Strategy
A Connecticut Nissan dealer grew form submissions 271% and organic sessions 440% after C-4 Analytics identified and targeted underleveraged low-funnel keywords.
A Data-Focused Look at 2025 and Beyond
Join C-4 Analytics’ automotive marketing experts as they break down the biggest trends shaping automotive retail in 2025. Stay ahead in an evolving market.
Decoding the 2025 Automotive Consumer: Navigating Price Sensitivity and the Evolving Path to Purchase
How is today’s economic landscape impacting auto consumer sentiment? C-4 Analytics’ data reveals insights around price sensitivity and shifting brand loyalty.
CT Dealer Group Boosts Form Submissions 271% with SEO Content
A CT Nissan dealer group increased form submissions 271% YoY after C-4 Analytics refreshed key finance pages with targeted SEO content.
Building Beyond Tariffs: Sustainable Digital Marketing Strategies for Automotive Dealers
Learn how C-4 Analytics helps dealerships build sustainable digital marketing strategies while the buzz around tariffs is disrupting the auto industry.
Winning Votes & Views: Video Advertising for Dealerships During the Political Season
Explore how dealerships can navigate political season advertising with expert video tactics. Learn audience targeting, platform trends and how to drive engagement.
Buick GMC Dealer Becomes No. 1 in Texas with YouTube TV Strategy
A Texas Buick GMC dealer became No. 1 in the state for total sales after C-4 Analytics launched a targeted YouTube TV sports advertising strategy.