Why lose shoppers to competing dealers when you can direct cross-shoppers to your sister stores who are happy to return the favor? A rising tide lifts all boats, and C-4’s strategies can help you ensure that cross-shoppers stay within the family.
Own the Pre-Owned Market
If your group shares pre-owned inventory, you need to be leveraging our used car campaigns. From our proprietary Search Inventory Matching (SIM)™ platform to our aggressive paid media strategies, C-4 can turn your group into the preeminent pre-owned seller in your market.
Outflank Your Competition
Do you have multiple same-brand dealers in the same market? Use the extra real estate to your advantage. We can leverage your group’s unique mix of OEMs to bury the competition on SERPs and substantially drive up their advertising costs.
Increase Operational Efficiency
Want to easily access your entire group’s marketing performance? Tired of paying 12 different vendors for 20 different services? Banging your head against a wall trying to enact group-wide changes or campaigns? We’re here to help.
Benefit from Group Branding
C-4 can streamline your group branding process to make sure that every rooftop has the look, feel, and messaging you want. Whether you’ve got two rooftops or 50-plus, we can control and update each rooftop’s online presence while driving your core messaging home.