Four Dealer Clients See 64% Lower Cost Per Conversion After Three Months of Data-Driven Optimizations
Challenge:Launching a new Google Search campaign often involves a high-cost learning period. C-4 Analytics helps dealers move through this phase faster, turning Google Ads into an efficient and reliable lead source.
Strategy:
C-4 Analytics spent three months actively managing and refining the campaigns for four different dealers. We used a combination of close performance monitoring and strategic updates to help the campaigns exit the high-cost learning phase and improve lead quality as traffic scaled.
Results:
Within three months, all four dealers saw meaningful gains in both traffic and cost efficiency. Weekly clicks from Google Ads grew by more than 300%.