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55% of consumers are influenced to research or pur 55% of consumers are influenced to research or purchase a vehicle after seeing an ad on a streaming platform. Our Insights article dives into how video is driving action with short, engaging content, and how AI is set to revolutionize everything from creative customization to SEO and customer focus. Discover the key data points from our Quarterly Consumer Intent Survey and learn how to position your dealership for success. 🔗 See the link in our bio to read more #carsales #autonews #cardealership #marketingstrategy #automotive #automotivemanagement #dealershipmanagement #dealershiplife #c4insights
How did a leading Buick GMC dealership become the How did a leading Buick GMC dealership become the #1️⃣ Buick GMC dealer in Texas for total sales volume? We helped them achieve this by tapping into the highly competitive Dallas market with a targeted YouTube TV strategy. Discover how digital video advertising, focused on reaching passionate sports fans, drove significant increases in both Buick and GMC sales. 🔗 See the link in our bio to read more #digitalmarketing #automotive #carsales #autonews #marketingstrategy #automotivemanagement #dealershipmanagement #cardealership #dealershiplife #c4insights
Inventory shifts are changing the game for auto de Inventory shifts are changing the game for auto dealers. Our latest Insights article reveals how focusing on fixed operations and pre-owned vehicles will drive success. We break down the data and share actionable strategies to help your dealership adapt, excel, and capture more market share. 🔗 See the link in our bio to read more #digitalmarketing #c4insights #automotive #carsales #autonews #marketingstrategy #automotivemanagement #dealershipmanagement #cardealership #dealershiplife
What does it mean to take a full-funnel approach i What does it mean to take a full-funnel approach in automotive digital marketing? C-4 Analytics' VP of Media Strategy, Art Pier, breaks down how we help dealers both create and capture demand, emphasizing the power of innovative platforms like Amazon for reaching in-market shoppers.
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